Odgovor je nekoliko presenetljivo, DA. Če o istem problemu razmišljamo v tujem jeziku, ga zagledamo v drugi perspektivi oz. kontekstu. Vsaj tako pravijo avtorji študije - The Foreign-Language EffectThinking in a Foreign Tongue Reduces Decision Biases, avtorji - Boaz Keysar, Sayuri L. Hayakawa and Sun Gyu An.

Would you make the same decisions in a foreign language as you would in your native tongue? It may be intuitive that people would make the same choices regardless of the language they are using, or that the difficulty of using a foreign language would make decisions less systematic. We discovered, however, that the opposite is true: Using a foreign language reduces decision-making biases.

Four experiments show that the framing effect disappears when choices are presented in a foreign tongue. Whereas people were risk averse for gains and risk seeking for losses when choices were presented in their native tongue, they were not influenced by this framing manipulation in a foreign language.

Two additional experiments show that using a foreign language reduces loss aversion, increasing the acceptance of both hypothetical and real bets with positive expected value. We propose that these effects arise because a foreign language provides greater cognitive and emotional distance than a native tongue does.

In zaključijo:

One might not expect that people’s solution of a problem that they understand would vary depending on whether they used their native tongue or a foreign language. But the nature of the language does have a systematic effect. This finding has direct implications for Internet-based research, which is becoming popular (e.g., Paolacci, Chandler, & Ipeirotis, 2010). It would be important to know when participants used a foreign language in order to interpret results accurately.

Experiment 2 demonstrates that people are less reluctant to take a series of positive-expected-value bets when using a foreign language than when using their native language (picture).

More generally, given that more and more people use a foreign language on a daily basis, our discovery could have farreaching implications for individuals and for society. For instance, people who routinely make decisions in a foreign language rather than their native tongue might be less biased in their savings, investment, and retirement decisions, as a result of reduced myopic loss aversion. Over a long time horizon, this might very well be beneficial.